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{
    "id": 1590410,
    "url": "https://info.mzalendo.com/api/v0.1/hansard/entries/1590410/?format=api",
    "text_counter": 340,
    "type": "speech",
    "speaker_name": "Molo, UDA",
    "speaker_title": "Hon. Kuria Kimani",
    "speaker": null,
    "content": "in modern sports facilities not only supports talent development but also, fosters social cohesion, community engagement, and economic activity through sports tourism and related enterprises. However, the Committee raised concerns over the proposal to delete the provision that allows tax deductions for sponsorship of sports activities. The Committee noted that this move would likely discourage private sector involvement in sports sponsorship that has been instrumental in nurturing athletes, supporting local teams, and elevating Kenya’s profile on the global sports stage. Retaining this incentive is in line with the government’s broader objectives under the Bottom-Up Economic Transformation Agenda (BETA) that prioritises youth empowerment, job creation, and expanding opportunities in creative and sports industries. As such, the Committee recommends that the provision on sports sponsorship be retained to ensure continued collaboration between the public sector and the private sector in driving growth and excellence in the sports of this country. It is interesting to note the growth of our sports sector and especially, the love Kenyans have for our local teams. Both provisions allow the private sector to invest in stadiums and make it an investment deduction on their income tax and sponsoring these sporting activities. It is a great step to ensuring that we further enhance our local sports. Hopefully, we will fill our stadia and watch our television sets as much as we watch small teams like Arsenal play."
}